In honor of International Women’s Day on March 8, Airyn Tanu, owner of Passion Jewelry, proudly unveiled the Fashion Charity Project – an inspiring photoshoot that marries style with social impact. This exclusive initiative showcases jewelry from Passion Privé, with each piece thoughtfully crafted to reflect the unique character and profession of its wearer.
Seven remarkable women – spanning the realms of acting, business, medicine and entrepreneurship – came together to embody the strength and diversity of women making a difference in their fields. Among them, Airyn Tanu joins the ensemble, showcasing her commitment to empowerment and community support. Coordinated by Prestige Indonesia, the photoshoot serves as a powerful testament to the influence women hold in shaping a better future.
The women adorned themselves in exquisite jewelry that not only complemented their personal styles but also celebrated their professional journeys. From the vibrant flair of a fashion entrepreneur to the serene sophistication of a dedicated doctor, each piece was a reflection of their identity and aspirations. Passion Prive’s commitment to creating unique designs ensured that every woman felt empowered, confident, and beautiful – perfectly aligned with the project’s mission – to encourage women to use their influence for good.
Airyn Tanu’s vision for this collaboration extends beyond fashion; it aims to uplift those in need. Since learning about Rachel House in December 2024, she has passionately supported the organization, which provides a home-based palliative care for children from marginalized communities facing serious and life-limiting illnesses, including cancer and HIV/AIDS, at free of charge. The Fashion Charity Project marks another milestone in her journey to raise awareness and funds for this vital cause.
Previously, Airyn donated one of her jewelry pieces to an auction during the Prestige Annual Gala, with proceeds benefiting Rachel House’s children. Through this latest project, she hopes to inspire others to harness their influence for good, demonstrating that fashion can indeed be a powerful catalyst for change.
Join us in celebrating the strength of women and the hope for better access to palliative care for all children in need.
